19 February 2022
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The First Sale You Make

The first sale you make is to yourself.

The first client you bring on is you.

People often come to us feeling shy, self-conscious, awkward about promoting themselves at conferences, LinkedIn. They feel like they’re being too pushy to ask for the sale.

There is no trick or hack to get past that feeling without consider the bigger questions.

What is the worth of your work? What is your vision for your work? How do you wish to serve your clients? Where do you thrive?

Answering these questions require honest self-reflection.

There’s a reason why for most of our clients, at least one session ends up sounds more like therapy than “BD coaching”.

You cannot fake it.

Without real answers to these questions, you won’t feel comfortable promoting yourself. Or asking for the sale. Or going after the work that you’re here to do.

Have you made this first sale to yourself?

Copyright © The Impact Lawyers. All rights reserved. This information or any part of it may not be copied or disseminated in any way or by any means or downloaded or stored in an electronic database or retrieval system without the express written consent of The Impact Lawyers. The opinions expressed in this article are those of the authors and do not necessarily reflect the positions or policies of The Impact Lawyers.
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